luitlabs™ / writing
// notes from the river
essays and field notes — on websites, ai agents, seo, and the digital layer growing businesses across northeast india actually need. two posts a week, in voice.
// knowledge ·
the price a freelancer quotes, the price an agency quotes, and the price you should actually pay are three different numbers.
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// how we work ·
every engagement ends with a runbook. it is the document your future self will thank us for at 2am on a thursday.
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// knowledge ·
five schema.org types cover 90% of what a small business actually needs. the rest is noise.
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// industry ·
the guest checking your majuli homestay is on a 2g tower with their phone at twenty percent battery. your booking flow has half a second to look like it is working.
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// industry ·
the gap between auction price and d2c price on a kilo of first-flush assam tea is 4-8×. the digital cost to capture it is one quarter of focused work.
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// how we work ·
good code is readable by the third engineer, deletable in one pass, and instrumented before it ships.
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// knowledge ·
designing for 2g is the discipline that makes a site fast for everyone.
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// how we work ·
one conversation, in your own words. we listen, ask the questions that matter, and tell you on the call whether we are a fit.
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// knowledge ·
every redirect is a round-trip your user pays for — and so does your seo.
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// how we work ·
a website that loads in two seconds on a village 2g connection starts with the same patience as a loom in sualkuchi.
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// brand ·
rooted here. built for anywhere.
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// how we work ·
systems, strategy, craft.
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// brand ·
a small software studio, founded by the brahmaputra.
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// next step
a 30-minute call. share the problem, we'll share what we see. honest, focused, and yours alone.
book a call →// avg response: under 6 hours, weekdays.